JP
Through image analysis using cutting-edge emotional brain engineering,
Anyone can come up with a design that sells in a short time and at low cost.
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Try it now for free
Konica Minolta's "Explainable KANSEI" is
By combining unique image analysis technology and kansei brain science, we quantitatively visualize human sensibilities.
A cloud service that evaluates and analyzes designs that sell.
We design packages, advertisements, websites, store displays, etc.
Visualize in an easy-to-understand manner using elements such as attention, impression, and positioning.
We contribute to decision-making and increase sales through grounded design planning.
Design planning of Promotion Materials based on evidence,
Leave it to EX Kansei to compare with competing products and reduce analysis costs.
| 01 | FEATURES |
Design, which until now had tended to rely on intuition and experience, was successfully quantified using Konica Minolta's image analysis technology and emotional brain engineering cultivated through industry-academia collaboration with Hiroshima University. You can check with numbers and heatmaps, so you can have a common yardstick for your designs.
| 02 | FEATURES |
Analysis time is only a few minutes. Whether it's product packaging, Promotion Materials, or store photos, all you need to do is import the materials into the software and you can look them up whenever you want. Also, since it is a subscription model that costs approximately 80,000 yen per month, you can perform up to 2,000 analyzes within the contract scope. (1 year contract, 1 MB still image)
| 03 | FEATURES |
Even if you don't know how to use it or can't interpret the analysis results, our excellent consultants, who have consulting experience for over 100 companies, will follow up with you online or by email just for your company. (No additional cost, also applicable during Free Trial)
October 5, 2022
Explainable KANSEI was introduced on the NHK program "Oha Biz" corner from 6:30 am.
August 24, 2022
An article about Explainable KANSEI was published in the Nihon Keizai Shimbun.
“Konica Minolta uses brain science to “stick” design to stimulate purchase”
August 1, 2023
An article about Explainable KANSEI was published in Nikkei Cross Trend.
“Konica Minolta’s Brain Science Design Analysis Used by Over 100 Companies”
Wednesday, August 23, 2023
An article about Explainable KANSEI was published on ITmedia Business Online.
“Suntory Draft Beer is selling well; there is a sense of discomfort behind its success”
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