EX Kansei was introduced on the NHK program “Oha Biz” corner from 06:30 am on Thursday, October 5, 2022. Mr. Satoru Inoue product manager of EX Kansei, conducted an image analysis demonstration using EX Kansei and explained algorithms based on brain science. He stated that it is an innovative design analysis tool that makes it possible to create value that resonates with consumers by visualizing their sensibilities.