JP
EX Kansei will be featured on TV Tokyo
Suntory Draft Beer was released in April 2023 and boasted sales that were 1.3 times higher than the original sales plan.
In the special program about the design, the ``EX Kansei'' used in the production of this product's package will also be introduced.
Our company, Mr. Shoichi Uratani, answered the interview.
Please take a look.
Broadcast date and time Wednesday, February 14, 2024 25:30-26:00
Program name TV Tokyo
Advertising Research 2024 CM (Recruitment) Intensive Lecture [Shingo Fujimori digs deeper into Suntory draft beer! ]
Program overview A closer look at Suntory Draft Beer's advertising strategy! Product development by listening to real voices & design utilizing brain science projects
In the special program about the design, the ``EX Kansei'' used in the production of this product's package will also be introduced.
Our company, Mr. Shoichi Uratani, answered the interview.
Please take a look.
Broadcast date and time Wednesday, February 14, 2024 25:30-26:00
Program name TV Tokyo
Advertising Research 2024 CM (Recruitment) Intensive Lecture [Shingo Fujimori digs deeper into Suntory draft beer! ]
Program overview A closer look at Suntory Draft Beer's advertising strategy! Product development by listening to real voices & design utilizing brain science projects
This is a link to BS TV Tokyo.
