For those involved in in-store marketing, challenges in the design field such as product packaging and Promotion Materials are common.

This is because in the creative field of "design," it is difficult to quantify, judgment criteria tend to be individualized, and points of differentiation cannot be clearly explained.

Under these circumstances, Konica Minolta officially launched this spring an online service called Explainable KANSEI, which allows customers to pursue designs that lead to consumer purchasing behavior, based on the visualization technology that Konica Minolta has cultivated since its founding.

Would you like to experience how to use this `` Explainable KANSEI'' to actually judge which designs will sell through examples and demonstrations from manufacturers? We are giving away early access to tutorials that will help you create designs that sell, starting today, exclusively for webinar applicants, so apply now!

・Marketers, product planners, and developers who want to get hints from consumer behavior and purchasing behavior

・People who are involved in creative development of Promotion Materials such as packages, DMs, catalogs, etc.

・People who are involved in in-store marketing such as store displays